Growify enables you to track the performance of your Pinterest Ads using UTM parameters. This guide will walk you through how to properly set up tracking so you can measure Pinterest Ads impact across your customer journey inside Growify.
How to track Pinterest Ads on Growify:
Make sure the destination URL contains a utm_source=pinterest, if the utm_source is not equal to “pinterest”, please add a param &gr_source=pinterest at the end of your url. Add this for new and existing ads.
Here’s the Step-By-Step Guide to update UTM parameters:
Log in to your Pinterest business account
Click the hamburger icon at the top-left of your screen
Below Manage business, select Business Manager
Click Ad accounts at the left of the screen
Select the ad account you want to add URL parameters to
Click the Settings tab
Check the box next to Apply URL parameters automatically to all current and future campaigns.
These settings will be saved automatically.
You're All Set! 🚀
Growify will now track and analyze your Pinterest campaign performance. You can view insights directly in your Growify dashboard.
Need help? Visit our Help Center or contact our support team.